Buying a new watch can be a timely endeavor. With so many styles, brands, and price points, it can feel like an endless search for the perfect timepiece. But fear not, my watch-loving friends! We’ve sought out the best places in Birmingham, Alabama, to find the perfect watch for you.

1. The Watch Co. –; With over 50 brands of watches, you’re sure to find something that ticks all the boxes. Their prices range from $25 to $10,000, so there’s something for every budget. Check out their website here.
2. Levy’s Fine Jewelry –; If you’re looking for something more luxurious, this family-owned jewelry store has you covered. With brands like Rolex and Patek Philippe, you know you’re making a timeless investment. Expect prices to start at $2,000 and up. Check out their website here.
3. Barton-Clay Fine Jewelers –; This jewelry store offers luxury watches for those willing to spend a pretty penny. From Audemars Piguet to Cartier, you’ll find high-end timepieces here. Prices start at $5,000 and can go up to $500,000. Check out their website here.
4. Bromberg’s –; This esteemed jewelry store offers a variety of watches at various price points. You’ll find timepieces from Seiko, Citizen, and more. Prices start at $150 and go up to $10,000. Check out their website here.
5. Avani Rupa Fine Jewelers –; If you’re looking for a timepiece that is unique and visually stunning, check out Avani Rupa. They offer watches from Fendi and Marco Bicego, among others. Prices start at $500 and go up to $5,000. Check out their website here.
6. JB Hudson –; This Minnesota-based jeweler has made its way down south and offers a variety of watch brands. From Tissot to Tag Heuer, you’ll find everything you need here. Prices start at $200 and go up to $10,000. Check out their website here.
7. Diamonds Direct –; This jewelry store offers a variety of watches from brands like Michele and Frederique Constant. Prices start at $400 and can go up to $15,000. Check out their website here.
8. Goldstein and Cohen –; This jewelry store offers classic watch brands like Bulova, Seiko, and Citizen. Prices start at $100 and go up to $5,000. Check out their website here.
9. Ware Jewelers –; With over 70 years in the jewelry business, Ware Jewelers offers a variety of watches suited for everyone. Whether you’re looking for a watch for the office or something for special occasions, you’ll find it here. Prices start at $100 and vary depending on the brand. Check out their website here.
10. Anders Bookstore –; This bookstore offers watches from the popular brand, Fossil. While not a traditional jewelry store, they have a great selection of casual watches at affordable prices. Prices start at $75 and go up to $150. Check out their website here.

There you have it, Birmingham. Time’s running out, so head to one of these spots to find the perfect watch for you.